Stop Cold Calling: How ‘NIL Deal Finder’ Is Revolutionizing the $1.67 Billion Student-Athlete Economy
In the fast-paced world of student athletics, the rules of engagement changed forever on July 1, 2021. That was the day the NCAA opened the floodgates, allowing athletes to monetize their Name, Image, and Likeness (NIL). Overnight, a massive economy was born. By 2025, approved deals are projected to hit more than 8,300 transactions totaling…